BBA in Integrated Digital Marketing
The Integrated Digital Marketing program from Mississippi State University is designed to provide students with the knowledge and resources to aide brands in creating consistency among different channels.
Duration
4 years
Starting Date
June, August, January
Tuition Fee
$ 26,580/year
Location
Starkville, United States
About the program
Through the Integrated Digital Marketing program from Mississippi State University, students will have the opportunity to conduct brand and social media audits, as well as gain experience in website development, retail strategy formulation, and effective advertising methods.
Key Facts
From websites to social media, students will learn how to effectively create cohesion among multiple platforms with the end goal of providing a boost in a firm’s return on investment.
Courses include:
- Consumer Behavior
- Marketing Research
- Marketing Management
- Internet Marketing
- Social Media Marketing
- Management